Monday, December 2, 2013
Tek Recon: Another Lesson Not Learned
I'll start with a question. In the last couple of years, has there been a new breakaway product that has taken the projectile-based blaster market by storm that hasn't fired a foam dart? Xploderz had water-based gel pod things. MaxForce had precision spit-wads. Yet, after less than a year into their release, Xploderz has flat-lined without much following and Jakks Pacific pulled the plug on the MaxForce lineup. Perhaps I'm blind to it, but I don't see Tek Recon having any better of a result than those two.
with and without the App (which Lazer Tag should've done), it's not a strong enough feature to carry the lineup. They're great blasters with excellent performance and nifty features, but something is missing.
Here's the bigger hurdle I see... and why I think Tek Recon hasn't caught on. Fans who are likely to be interested in a product like this don't want to start from scratch. If you're starting out in a game like Airsoft, you can get an AEG and join up with other folks who already have 'em. It's been a popular game for many years, so products are readily available and there are long-standing communities built around them. If you're starting out in a game like Tek Recon, you and everyone else who want to join in need to start from scratch. There's no following to promote it... but it's gotta start somewhere. Often times, where it starts is on a small scale that just doesn't get off the ground. How many MaxForce groups did you see meeting up each week to compete in target practice? The non-standard ammo keeps something like this from taking off as a legitimate contender in its' market.
Posted by Reverend at 11:14 AM