Facebook Page today.
Commence Rant Mode!
For the past few years, the Super Soaker lineup had taken on a bit of a "Tacti-cool" look to them. Previously, the Thunderstorm, Tornado Strike, and Shot Blast had N-Strike compatible accessory rails and even had removable stocks, too. They were fashioned much like their dart-firing brothers, but their performance wasn't too earth-shattering. Lets be honest. Half the reason these blasters sold was so you could ALSO get a cool accessory to put on your Nerf blaster!
new lineup, while it still has a few recolored versions of previous models, has this odd white/blue/green look to 'em. It makes the blasters look more like the goofy bright colors you see from other water gun manufacturers. They've also done away with the accessories and such. The designs in general (aside from those recolored from before) don't really fit the look the previous years had. I understand why they've done this... to further differentiate the lineups from eachother. ZombieStrike looks different from N-Strike Elite which looks different from Rebelle which looks different from Super Soaker. But, in making the Super Soakers look more like the other funky colored water blasters out there... now I think they've shot themselves in the foot for one reason: cost.
There's less of a pull for buyers to get a Super Soaker. They probably get the same mediocre range as they have since they put the "Nerf" logo on 'em. There's no cool accessories to pimp your dart blaster out with. They've got goofy colors. They lack a trigger (except those electronic ones). They're still more expensive than most generic water blasters. I can't be any more down-to-earth about this! The new Super Soaker lineup has no real pull in my books.